Pitching SOC to Trade Show Exhibitors

After re-reading my most recent post about using SendOutCards to follow-up on attendees to trade shows - and attending a small trade show at a local university - it occurs to me that trade show exhibitors are a perfect target market for SendOutCards distributors.

The show I attended had about 30 exhibitors and 800 attendees. The booths were rented for about $2,000 and I estimate each exhibitor spent another $500 - $1,000 on graphics, giveaways, labor, etc. Maybe more.

If each of these exhibitors invested another $299 in an SOC distributorship plus $39 in postage, they could send a personal follow-up card to each of up to 100 people who visited their booth and left their contact information.

What a bargain!